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Tunnl Blog

The Tunnl Blog

The most comprehensive, educational hub for all things data and product solutions.

Brian Rose

Tunnl | Products | Audiences | Cost

By: Brian Rose
July 8th, 2022

Modern consumers are paying attention to the values of the brands, organizations, and public figures they support. The big question on their minds is, Are we aligned? This sentiment drives an ever-increasing number of purpose-driven engagement: a whopping 70% of consumers now prefer to engage with brands they believe reflect their own principles.

Tunnl | Products | Audiences

By: Brian Rose
June 30th, 2022

If you work in industries heavily impacted by public opinion and policy, you know how important it is to get your message in front of the right people in power who can actually do something about it. Unfortunately, this can seem impossible.

Tunnl | Products | Audiences | Cost

By: Brian Rose
August 11th, 2021

Custom audience development and microtargeting can mean a lot of things to many different people. One thing it means for many: a big line item in their budget. This often leads to the biggest question on many of our customers’ and prospects' minds, “Is it worth it?”