Audience Builder

Build Your Target Audience in Minutes

Audience Builder is a game-changing capability within the Tunnl audience intelligence platform.

Audience Builder empowers advertisers to create their own target audiences — in just a few clicks — with next-level customization based on thousands of variables like demographics, issue stances, media consumption, and more.

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1,000s of Attributes to Build Your Target Audience From

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On-Demand Insights for Every Audience You Build

Seamless Audience Activation Across Digital Platforms

Overview

Reclaim Control of Your Audience Targeting

You need precise audience targeting now, even if now is the middle of the night, a Sunday afternoon, or during a bank holiday.

When you have to wait for data gatekeepers, you miss valuable opportunities to connect with your audience.

Audience Builder puts power back in your hands — along with decades of proprietary data — so you can build, analyze, and reach your target audience on a moment’s notice.

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A laptop showing the Tunnl Audience Builder with modules for geographic radius and choosing your audience overlayed on top

Capabilities

Build Your Target Audience in Minutes

Reach audiences in the exact states, congressional districts, media markets, and zip codes you're targeting.

LOCAL TARGETING

Hone in on Key Geographies

Engage audiences down to the zip code, media market, or congressional district, or reach people within the radius of any U.S. address.

Build your target audience in minutes by combining and excluding attributes in Tunnl's audience builder

REACH YOUR NICHE

Layer Multiple Issue-Based Audiences

Use hundreds of prebuilt audiences and thousands of attributes to find your target audience at the cross section of your campaign issues.

Demographic targeting in Tunnl's audience builder

DEMOGRAPHIC ATTRIBUTES

Reach Your Target Audience

Reach precise audiences based on age, income, sex, likelihood to vote, and more.

Target audiences based on consumer behavior, interests, and voting patterns

BEHAVIORAL ATTRIBUTES

Build Better Connections Based on Behavior

Build audiences based on their interests and habits, ranging from the sports they like to the programs they watch on linear TV.

Learn More

SEE THE AUDIENCE BUILDER IN ACTION

Request a Demo

Find out how you can build your own target audiences in minutes.

A man uses the audience builder in Tunnl's platform

Request a Demo

Find out how you can build your own target audiences in minutes.

A man uses the audience builder in Tunnl's platform

Keep exploring the tunnl platform

Related Features

Tunnl’s AI-powered platform is the only source for actionable audience intelligence. Discover the other features empowering advertisers, agencies, and associations to make their smartest decisions yet.

Build Your Target Audience in Minutes

1,000s of Attributes to Build Your Target Audience From

On-Demand Insights for Every Audience You Build

Seamless Audience Activation Across Digital Platforms

Reclaim Control of Your Audience Targeting

Capabilities

Build Your Target Audience in Minutes

LOCAL TARGETING

Hone in on Key Geographies

REACH YOUR NICHE

Layer Multiple Issue-Based Audiences

DEMOGRAPHIC ATTRIBUTES

Reach Your Target Audience

BEHAVIORAL ATTRIBUTES

Build Better Connections Based on Behavior

SEE THE AUDIENCE BUILDER IN ACTION

Request a Demo

Request a Demo

Keep exploring the tunnl platform

Related Features

Premier Audience Suite

Custom Audiences

Prebuilt Audience Suite

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