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Prebuilt Audience Suite

Activate Issue-Based Audiences for Your Campaigns

The Tunnl platform includes 400+ prebuilt audiences based on how consumers feel about certain issues, causes, and events. Eliminating guesswork, our library of prebuilt audiences empowers brands to identify and engage the right people with the click of a button.

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Overview

Identify, Understand, & Reach Issue-Based Audiences

People want to support organizations that echo their values and understand their interests.

Our ready-to-reach prebuilt audiences enable you to identify audiences aligned with your campaign message and seamlessly target them in media buying software.

Start with their stances on current issues, and then understand their media consumption habits, demographics, personality traits, and more.

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who uses prebuilt audiences

Create Impactful Campaigns

Prebuilt audiences help you build better connections and drive meaningful impact with these types of campaigns:

Purpose-Driven Marketing

Leverage key demographics and consumer sentiments to build trust with customers.

Issue Advocacy

Advance your cause with issue-based audiences spanning the entire sentiment spectrum.

Public Affairs

Reach voters and policymakers deciding the fates of legislation and ballot initiatives in your industry.

Politics

Target pro, anti, and persuadable audiences for issues influencing voters across the country.

Capabilities

Audience Understanding, On Demand

The Tunnl Platform's Audience Builder
custom audiences in minutes

Audience Builder

Build your target audience in minutes autonomously using hundreds of prebuilt audiences and thousands of attributes from Tunnl’s comprehensive data library.

The Tunnl Platform's Audience Builder
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Optimal reach at a glance

Media Mix

Maximize the impact of your campaign spend with the freshest insights into the media channels that your target audience is most likely to engage with.

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Activate Tunnl audiences in media buying software
seamless data alignment

Audience Activation

Integrate your audience data directly into media buying software for seamless buys and precise targeting across screens.

Activate Tunnl audiences in media buying software
see the Prebuilt Audience Suite in action

Request a Demo

Find out how you can identify, understand, and reach your target audience immediately with the Tunnl platform’s Prebuilt Audience Suite.

A man uses the audience builder in Tunnl's platform

 

Request a Demo

Find out how you can identify, understand, and reach your target audience immediately with the Tunnl platform’s Prebuilt Audience Suite.

A man uses the audience builder in Tunnl's platform

 

FAQs

How does Tunnl build prebuilt audiences?

Which platform tier do I need to use the Prebuilt Audience Suite?

Can I build a custom audience?

What are data usage fees?

Keep exploring the tunnl platform

Related Features

Tunnl’s AI-powered platform is the only source for actionable audience intelligence. Discover the other features empowering brands, agencies, and associations to make their smartest decisions yet.

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