Know exactly where your audience is watching and reach them there.
Audience-based linear TV ratings, on-demand, for any market. Built on the most comprehensive TV dataset in the market: 30 million TVs and counting.
On-Demand Linear Ratings for Your Target Audiences
Precise Local TV Targeting in All Media Markets
Feature headingOngoing Data Updates for Dynamic Linear Optimization
Reach your exact audience in any market, any time
Linear TV advertising is rife with inefficiencies that stifle your campaign impact. You need to hone in on your exact audience and the networks, programs, and dayparts they’re watching, without missing a beat when their consumption habits or your campaigns change.
Tunnl’s TV Ratings feature increases the precision and speed of your linear TV campaign optimization with on-demand, local TV ratings for every audience you want to reach.
Identify your target audience
Access hundreds of audiences built from our industry-leading microtargeting and modeling process. Discover how your audiences split their valuable time among digital, streaming, and social channels.
Plan local linear TV campaigns
Analyze local TV ratings to see the best broadcast and cable networks, programs, and dayparts for your selected audiences based on what they’re watching.
Integrate your audience-based TV data
With in-platform rate card matching, seamlessly leverage local audience ratings for programs and dayparts directly in your media buying software.
Achieve linear optimization
With data updated regularly, target your audience where they’re most engaged.
