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Paid and Earned Media Measurement

Media Measurement is key to understanding the impact your paid and earned media efforts have on your audiences.

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Tunnl media measurement program impressions report

Measure the Impact on Your Target Audiences

Tunnl utilizes billions of rows of observed media consumption data to power our Paid and Earned Media Measurement Tools. This data comes from things like:

  • Set-top boxes
  • TV Guides
  • Connected devices
  • More

We have the tools to understand what and where your target audiences watch on television. That means we can also provide insights into what they are being exposed to.

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Tunnl media measurement program impressions report

How You Can Use Tunnl's Paid and Earned Media Measurement Tools

Principal Management

Ad Bracketing

Head-to-Head Analysis

THE PLAN

Powering Brand, Purpose-Driven, and Issue Advocacy Efforts

Tunnl media measurement market share report

Start Understanding Your Impact With Media Measurement

Ready to get started with targeted audiences? Here's what happens when you fill out this form:

  • You'll receive an introductory email from a Tunnl Team Member within 1-2 business days
  • Then, you'll schedule a call to discuss your unique business needs
  • Together you'll develop a plan for your needs with clear, transparent pricing

Schedule a Call

Tunnl media measurement market share report

Frequently Asked Questions

Do Tunnl's paid and earned media products include digital data?

How do you find the topics being mentioned on TV?

Can I see where my competitors are buying?

Who uses this data, and what decisions are made with it?

Understand Your Impact

You need to know the value your marketing and communication efforts are having on your audiences. Start measuring your impact today!